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In This Issue

From The President: Lessons Learned
What a year! The economy sputtered, to say the least. Credit for micro-businesses tightened like a tourniquet. Some small companies had to lay off employees. Others simply went belly-up. And still others, well, they’re thriving.
The NASE Presents $30,000 Achievement Award To Member
A year ago, Maryland CPA Tiffany Washington would never have dreamed that she would be adding $30,000 to her own business’s ledgers. But thanks to the NASE’s 2009 Achievement Award, that’s exactly what she’s doing.
Community Spirit
Last spring, with the recession taking a toll on the business community in the Reno, Nev., area, Clint Jolly and some colleagues decided to hold an event to raise the visibility of locally-owned independents like his meat market, Butcher Boy. The May fair drew 60 of Butcher Boy’s local vendors—many of them micro-businesses like Buckbean Brewing Company and the marketing agency Media Directions. It also drew about 1,200 consumers.
Good Company
Anyone who works out of a home office knows that it can be a lonely place. At home, the trivial interactions that break up most people’s workdays—chats around the copy machine, birthday cake in the break room—are in short supply.
Property Lease Do-Over
Carla, the owner of an Atlanta gift shop, knows only too well what a recession can do to the financial health of a micro-business. Earlier this year a steep sales decline made it tough for her to pay the rent.

November/December 2009:

Cover Story:
No More IOUs
By: Jan Norman

When NASE Member Heather Angel Chandler started her business, Innovative Multimedia Group in San Antonio, Texas, she put $15,000 on credit cards to buy high-definition video equipment. That was in 2007. Chandler paid off the debt and now only buys equipment she can pay for with cash.

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From the President

Lessons Learned

What a year! The economy sputtered, to say the least. Credit for micro-businesses tightened like a tourniquet. Some small companies had to lay off employees. Others simply went belly- up. And still others, well, they’re thriving.

Read Article >